OOH allows me to specifically target key strategic locations around the region giving me a good geographical spread to complement the location of our attractions. Of all our other forms of marketing, OOH gives us fantastic profile! The sheer size and scale of the billboards creates the ‘wow’ factor that I am looking for. There is nothing that shouts more about a brand than a big bold statement via a billboard and 75Media have some cracking locations. OOH will remain a long-term component of YGHCG’s marketing strategy.

Jo Pickering, Co-ordinator,

Yorkshire’s Great Houses, Castles and Gardens.