When used well and efficiently, it is clear that OOH adverts can be beneficial to promote your brand, beginning to enhance its popularity amongst your target demographics.
OOH advertising and particularly billboards are exceptionally effective in the digital age, as they provide a simple and less intrusive contrast to online channels. They are also a progressively central aspect of any unified marketing campaign, as they build brand awareness and help to drive consumers buying decisions.
71% of Consumers Often Look at the Messages on Roadside Billboards
26% of Customers Have Visited a Website in Response to an OOH Advert
You need a new approach to generating attention, earning customer loyalty, and proving the value of your marketing investment. That’s where we come in.
On Display 24/7
Billboards constantly grab consumers attention, consistently, every time. You can’t escape our gigantic billboards which are on display 24/7, which means you won’t be sharing your advertising space with anyone else.
With billboards having a huge static presence, people who work or commute locally will see your ad on a daily basis. This constantly gives a reminder about your brand which puts you one step ahead of the competition, subconsciously creating a trustworthy bond between you and your audience.
All of our billboards are placed in strategic locations throughout the UK. At 75media we want to ensure our clients that we are a truly results-driven OOH advertising business. You won’t find any of our billboards with visibility restrictions.
We pride ourselves on providing the best value to all of our clients and therefore our panels are all placed in prominent high traffic locations.
Building Brand Awareness
Billboards are undoubtedly powerful at building brand awareness. Most people who are based locally see the same billboard many times each day. This drives consumers’ decisions when differentiating between two businesses – making your brand truly memorable!
Building Company Reputation
In this modern age, it’s becoming more relevant that brands are able to build a sense of trust among their consumer base. After all, the current generation of customers has identified authenticity as one of the top qualities that draw them into brands as they continue to search for messages and narratives that relate to them.
Billboards help to build your company’s reputation and enhance your product image.